1.3 min

6 new restaurant concepts to get to know before getting started

If you are planning to open your restaurant, discover the new trendy concepts in 2020!

Sébastien Vassaux08/09/2020

In catering, the concept defines all the elements that will create the image of your establishment. With a growing number of restaurants, your concept must be effective and differentiating to reach consumers.

New restaurant concepts emerge daily. Creating envy in increasingly volatile consumers requires focusing on the concept. We have selected 6 new restaurant concepts with the wind in their sails for you.

1. The "Fast Good" or "Fast Casual"

The Fast Good, a neologism that appeared a few years ago, is gaining more and more followers. Driven by the desire of gourmets to eat quality dishes, at an affordable price and in a short period of time, the concept of fast good is growing at an exponential speed.

This trend is also part of a desire to eat healthier and pay more attention to the origin of the foods consumed.

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2. The Hygge

The Hygge is a concept that has its roots in Denmark. It is based on a feeling of comfort, security and conviviality. Many restaurants have launched into Hygge, with a cocooning atmosphere and decoration.

Rattan armchairs, cozy cushions, climbing plants ... Hygge restaurants do not skimp on anything to provide a feeling of well-being to their consumers.

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3. Container restaurants

New challenges linked to the evolution of consumption patterns are emerging. After the food truck trend, these restaurants fitted out in sea containers offer a lot of flexibility to restaurateurs.

The affordable price of these containers, associated with their modularity, and their low power consumption (possibility of adding solar panels on the roof) make them an interesting concept, in particular for specialists in event catering.

4. Sensory experiences

What better way to provide customers with a unique experience than to play with their senses. Restaurant owners can create a completely new experience by playing on: hearing, sight, smell, touch, and of course taste.

The experience of your consumers will be all the more important as it will facilitate word of mouth and improve your notoriety.

5. The cultural ecosystem

Multicultural places where music, cinema, street art ... and catering are sometimes mixed together, cultural ecosystems are on the rise. These places often have the vocation of promoting culture in all its forms, while offering something to eat and have a good time.

6. Virtual restaurants

These ghost restaurants, without tables or waiters, prepare the dishes upon receipt of the order. These dishes are then delivered by delivery companies (Uber Eat, Deliveroo, Just Eat ...).

The concept, born in the United States, is not new, but global confinement has further accelerated the trend. Be careful, the restaurant is certainly virtual, but the rigor in the process is very real. No question of a dish being delivered cold to a customer!

Photo © itshoobastank on Unsplash